Leading Shopify Search Engine Optimisation (SEO) Agency

Looking for the leading Shopify SEO agency? Look no further than our team of experts who specialise in optimising Shopify stores to rank higher in search engine results pages (SERPs), resulting in increased visibility, traffic, and sales

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A growth-oriented agency specialising in Shopify SEO

Here at Swift Productions, we work with major brands in Sydney, Melbourne and Brisbane who see Shopify SEO as a critical component of their overall digital marketing strategy.

Do you want to take your Shopify store to the next level?

Then you want expert-led Shopify SEO that’s proven to work.

At Swift Productions, we take pride in our ability to assist businesses in improving the ranking potential of their websites. We employ tried-and-true approaches and best practises that not only boost ranks and organic traffic, but significantly increase revenue too.

Shopify SEO

Updated: 16th April 2023, 1 min read

Our SEO Specialists are well-versed in the complexity of the Shopify eCommerce system (including the Shopify 2.0 updates) and how to make the most of it.

Our team will seek for chances to enhance your revenues rather than merely your website's organic traffic.

If your company wants to grow its on-page and off-page optimisation, keyword research, competition research, content development, and link building, we're the Shopify SEO agency for you.

What is Shopify SEO?

Effective Shopify SEO is an essential aspect of any successful eCommerce marketing strategy. Given the increasing trend of people using search engines to find products and services, it's crucial to optimise your Shopify store for higher search engine rankings. This optimisation can drive qualified traffic to your site, increase conversions, and ultimately boost revenue.

To create an effective Shopify SEO strategy, it's important to begin by researching your target audience and identifying the keywords and phrases they use when searching for products like yours. After identifying these keywords, you can optimise your Shopify store's content, metadata, and structure to align with them, creating a seamless user experience. Additionally, building high-quality backlinks from authoritative websites and optimizing technical aspects like page speed, mobile-friendliness, and crawlability can further improve your site's search engine rankings.

With a comprehensive Shopify SEO strategy in place, your online store can experience increased traffic and sales, positioning your business for long-term success.

Our Clients & What They Have To Say

For 16+ years, we've been assisting some of Australia's major government, retail, and corporate organisations in strengthening their digital internet presence. Here is what some have to say about us.

What our Shopify SEO services our Agency does?

We understand that every Shopify business is unique, therefore we tailor our SEO approach to your website's circumstances and goals. All of our Shopify SEO efforts begin by focusing on the low-hanging fruit while laying the groundwork for long-term exposure.

Our SEO experts will ensure that the technical components of your SEO are up to par, and they will work with our eCommerce web developers to ensure that your Shopify website is error free and and contains great search-friendly content.

SEO Audit

SEO Audits are a key insight into the effectiveness of your web site. We highlight any technical issues that need fixing that most web designers fail to implement or have missed.

To achieve one's goals, a rock-solid game plan is essential, and this is where our comprehensive SEO Audit comes into play. Our SEO experts describe the locations where you can locate the quickest wins and the opportunities with the longest term.

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Keyword Research

One of the most important aspects of search engine optimisation is adapting each page of a website to the keywords that will bring in the greatest traffic and sales.

To accomplish this, you must first have a solid understanding of your potential clients and how they behave when they are online. When conducting effective keyword research, it is important to consider the entire client journey in order to ensure that you are maximising your visibility at each stage.

Quality Link Building

Google still takes into consideration one of the most essential aspects of ranking: the authority of your website (also known as domain authority). Building up one's link profile is therefore essential to the execution of a winning strategy.

Our in-house link building team places a strong emphasis on establishing links that are pertinent to your audience. As a result, you not only see an improvement in your ranking, but you also see an increase in the amount of traffic that comes from potential consumers.

Technical SEO

Techniques for boosting Google's and users' access to your website are the focus of technical search engine optimisation techniques.

There is a wealth of tried-and-true technical SEO strategies that can be implemented, such as increasing page speed, implementing schema, setting up SSL, fixing 404 errors, updating your XML sitemap, and changing internal linking for orphan pages. These are just some of the technical SEO strategies that can be implemented.

Page Optimisation

We will optimise the pages of your website for the most lucrative keywords for your business. To prevent keyword cannibalisation and hyper-target pages for search, we map the most relevant keywords for each page.

Google and your website's users now anticipate intelligent and relevant keyword utilisation, in contrast to the days of keyword stuffing. We effortlessly integrate keywords into page names, meta descriptions, calls-to-action, links, and body text in order to optimise without compromise.

Content Creation

New content may be required to target your audience's searches, especially if you're in a competitive niche or if your website is far behind competitors.

Your SEO Campaign Team will consist of an SEO and a Material Marketing Specialist who will work in tandem to discover new ranking opportunities and generate fresh content that is optimised for ranking and conversion.

Analytics Set-up

The greatest method to determine what is functioning well and what is not on a website is to analyse its analytics data.

As soon as we commence work, your SEO Specialist will conduct an audit of your existing analytics setup and ensure that your tracking is functioning properly to deliver the necessary insights. If your Analytics is not setup then we will set it up for you.

Onsite SEO

The practise of making your website more friendly to search engines is referred to as onsite SEO. In plainer language, this refers to making changes to specific aspects on your website in order to improve the ability of search engines to crawl and comprehend the content and structure of your website.

We specialise in onsite SEO for Shopify website's.

Offsite SEO

Off-page SEO (sometimes known as "off-site SEO") refers to efforts conducted outside of your own website that affect your search engine rankings (SERPs). In addition to on-page SEO, these are many of the basic SEO variables that contribute to a site's ranking.

Improving search engine and user impression of a website's popularity, relevance, trustworthiness, and authority is required to optimise for off-site ranking criteria. This is achieved when other credible Internet locations (pages, sites, persons, etc.) link to or promote your website, thereby "vouching" for the quality of your material.

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Frequently Asked Questions

Here are some of the questions we often get; we hope they address any queries you may have. If you are unable to find answers to your own queries, feel free contacting us.

Shopify SEO is the process of optimising a website built on the Shopify platform to improve its visibility and ranking in search engine results pages (SERPs). It includes various techniques such as keyword research, content optimisation, link building, and technical SEO to attract more organic traffic and generate more leads or sales.

Shopify SEO is important because it helps businesses and website owners increase their online visibility, attract more traffic to your website, and ultimately generate more leads, sales, and revenue. It also helps to establish a strong online presence and reputation.

The time it takes to see results from SEO can vary depending on various factors such as the competitiveness of your industry, the quality of your content and optimisation efforts, and the effectiveness of your link-building strategy. In general, it can take several months to see significant improvements in your search engine rankings.

While some basic SEO techniques can be done by anyone with a little technical know-how, a more comprehensive SEO strategy often requires a professional. An experienced SEO specialist can help you develop and implement a customised plan that will maximize your online visibility and help you achieve your business goals.

The cost of our SEO services depends on multiple factors, such as the niche you operate in, the level of competition, and the scope of work you require. As SEO encompasses a wide range of activities, we recommend that you get in touch with us to discuss your specific requirements. This will allow us to provide you with a customized quote that meets your business needs.

Yes, we are located in the heart of the Parramatta CBD in Sydney. We are 100% Australian owned and operated.

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